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Higher Costs and Fewer Customers Are Killing Texas BBQ Joints
Brett Jackson and Jacqueline Herrera wanted to close Brett’s BBQ Shop, in Katy, on their own terms. After opening in a tiny space without parking in 2018, the business went on to earn a nod on Texas Monthly’s Top 50 BBQ list, in 2021, and a spot in the Houston Chronicle’s Top 100 restaurant list, the following year. In January 2023, Brett’s expanded to a much larger space, attracting lines out the door on the first day. After that initial boost in customers, business leveled off. The owners increased the prices as the costs of goods went up, and Jackson said he noticed twice-a-week regulars cutting back to once a month. “Eight months ago, I saw that about one in every eight groups were splitting a…The post Higher Costs and Fewer Customers Are Killing Texas BBQ Joints appeared first on Texas Monthly.